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Margaret Rudkin (1897 – 1967), of Fairfield, Connecticut, founded Pepperidge Farm in 1937. She named it after her circle of relatives’s property in Fairfield, Connecticut, which in turn used to be named for the pepperidge tree. Margaret used to be inspired to found Pepperidge Farm because of her son Mark’s asthma. His reactions to preservatives and artificial ingredients prevented him from eating commercially prepared bread. She created her first product, a whole wheat bread, and offered it to the local doctor, who immediately ordered it to sell to his patients. Rudkin used to be soon selling it in her town and four months later she used to be selling it in New York with her husband as delivery man. Soon she used to be distributing her bread (both whole wheat and white loaves) across the country. By 1950 Rudkin used to be appearing in commercials on television. At the same time, under her management the bakery used to be expanding into other products, including the Goldfish snack. In 1961 she sold the business to the Campbell Soup Company and became a director of that company. In 1963, she published this cookbook which is actually three books in one. Initially, this can be a working cookbook that gathers together more than 500 mouth-watering recipes from soup to nuts. There may be a section on breads, rolls, and coffee cakes, all easy to make and certain to please. Secondly, it is an intimate autobiography of a charming and adventuresome woman whose enthusiasm gave her the vitality to rear three children, manage three homes and develop a multimillion dollar business. And after all, is a valuable treasury of early recipes from Mrs. Rudkin’s fabulous collection of antique cookbooks which she has up to date with her own modern present-day able-to-use translations. A warm, homey, non-nonsense cookbook dedicated to the perpetuation of good American cooking, THE MARGARET RUDKIN PEPPERIDGE FARM COOKBOOK records in easy-to-follow directions and measurements hr favorite recipes, drawn from a lifetime of good cooking and good eating.